Blueroomelectronics is absolutely right, cost / effectiveness of making the device and its interface to put the data in.... doesn't justify the effort, the cellphone is much better
But for simple tasks, for example taking a medicine in 8 hour intervals, a DIY device would be more interesting.
You can use a cellphone vibrator in a small circuit, they're readily available at a local cellphone repair shop, easy to use, works at +5v supply so u don't need a special supply too. Just give it a pulse at fixed intervals.